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Advocate For Yourself The A.B.E Way
[Spoiler Alert] Most people still don’t know the value of a travel advisor! Today’s topic: Do your customers Really understand what YOU – a modern day travel advisor – actually does and provides? It’s time to fasten your seatbelts. We are ready for lift-off. A Story Not long ago I had the chance to connect with…
The Most Important Email You’ll Ever Send
The Welcome email, it all stops or starts there! Collecting emails and building up a database of names is arguably one of the most important steps you can take in building your business. The more names…the more opportunities you have to sell. And if you are collecting email addresses – then you need a strong…
Why Content Strategy and Sales Enablement Go Hand In Hand
It shouldn’t come as a big surprise — the use of relevant and targeted content can drive more conversations and help close more business. And given the trend that more and more customers are doing research before they even talk to a salesperson, makes having the right information available a must have in business today. Period….
When A Crisis Happens… How Quickly Can You Inform Frontline Advisors?
When a crisis hits how are you communicating what’s going on with your advisors? This is a huge issue in the travel space. And in today’s world with wars, pandemics and who knows what else happening – having the right process in place is absolutely critical. Advisors are the key connection to the end customer…
The Trap of Sunk Cost
And The Steps To Avoid Getting Swallowed By It The following is from Into Thin Air: A Personal Account of the Mt. Everest Disaster by Jon Krakauer: The plan was straightforward. Some could argue even foolproof. Reach the summit by 2:00 pm. Anything later and climbers needed to turn around and head back to camp….
The Learning Revolution Is Here
In 2019 Amazon made a bold move. It hired Stanford University professor Candace Thille. This move signaled a distinct shift when it comes employee training. Let’s start with the current state of the state. Our system for educating the next generation of workers coming out of college is not keeping pace. And the training and continual…
4 KILLER SALES TRAINING MISTAKES ~ REVEALED
These 4 mistakes are costing you time and money. So, I wanted to add some clarity as you move towards planning your trade strategy and make it easier for you to improve your engagement results. IS YOUR SALES TRAINING PLATFORM MAKING THESE MISTAKES? CHANCES ARE — THE ANSWER IS YES! I think we can all…
Six Keys To Influence Almost Anyone [Part 6 Scarcity]
Be unique with your offers and add an element of urgency! Oh hello there! So glad you made it back to the sixth and final principle of influence. I’m wrapping up with the king of creating urgency…. scarcity. Now, I don’t know about the rest of y’all, but I see the scarcity principle used All….
Six Keys To Influence Almost Anyone [Part 5 AUTHORITY]
Be the trustworthy expert people seek out! Hey there readers. In today’s PROTips I’m tackling principle number five in our series on wielding influence: Authority. Principle #5 / Authority When Frank Abagnale, Jr was just 17-year-old he decided to do something most 17-year-olds don’t do. He got himself a Pan Am uniform and began to…
Six Keys To Influence Almost Anyone [Part 4 SOCIAL PROOF]
Thanks for reading PROTips the resource dedicated to making you a better salesperson, a better marketer, and done in a way that always puts a smile on your face! Let’s recap here. For the past three editions we have been focusing on the key principles of influence. Understand these principles and how to use them…
Six Keys To Influence Almost Anyone [Part 3 Liking]
Honest interest and compliments go further than you think! Welcome back to PROTips – the blog specifically designed to help you with sales and marketing. Today is part three in our series on Influencing people: Liking. Principle #3 / Liking There’s a saying in sales: people buy from those they know, like, and trust! And…
Six Keys To Influence Almost Anyone [Part 2 Commitment & Consistency]
Start small and write down client profile preferences! Today is part 2 in our multi-part series on influence – or how to persuade anybody to do almost anything. Principle #2 / Commitment and Consistency This one is perhaps the most interesting of the six. This weapon of influence is deeply rooted in all of us…
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